Running a small business has seemed like a chore all year, so here’s some real good news. According to the Bank of America Small Business Checkpoint for July 2026The average small business finally started growing its bottom line again in…
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Adding FAQ sections to a set of test pages improved AI citations. Their removal caused citations to drop. This reversion differentiates between correlation and causation, and almost no team measuring AI research today can produce it. This standard of proof…
Apple sued OpenAI for stolen technology, and CNBC reported the trade secrets complaintthat Apple filed in federal court in Northern California. The suit lists OpenAI, hardware company io Products and two former Apple employees, alleging an organized effort to lift…
While working with a large membership association on strategic email engagement, I reviewed dozens of their campaign briefs. They needed information on everything from segmentation and messaging to timing and creative, and one more thing: purpose. I wish more organizations…
An AI agent doesn’t need the visual layer of your website, and it never should have needed it. This one idea is the reason why everything AI browser category is behind. We spent years building design-driven websites and lost the…
I still remember when getting a round of funding felt like a miracle, so a nine-figure bet on a young science company quickly caught my attention. CuspAI has just shown how far ambition can go, and Quartz announced the $450…
ChatGPT is far from settled on the brands that define most shopping categories. A Semrush analysis found that only 15.2% of topic categories had a clear brand leader across a range of related buyer questions, suggesting that AI visibility remains…
The race to monetize AI visibility services, according to new acronyms and expansion of existing fields of practice as the new trenches of engineering, this is something we have witnessed often over the past couple of years. We see new…
How Nazma M. Rosado brings unique knowledge and distinct experience to the field, and thus reaches new heights. Decision-making is an incredibly taxing and often difficult process, regardless of the context. Even something as simple as choosing what to eat…
