“AI slop” was named the 2025 word of the year by Merriam-Webster. Consumers are clearly hyperaware of the overuse of generative technologies and are increasingly allergic to them, especially when it degrades their experience. The arts community has faced some…
New unrest in the Middle East is impacting daily budgets, increasing pressure on gasoline prices, household energy bills and even the cost of food. The pressure is being felt at gas stations, on utility statements and on supermarket shelves, as…
In MarTech’s “MarTechBot Explains It All” feature, we ask a marketing question to our own MarTechBot, who is trained on the MarTech website archives and has access to the wider Internet. Question: Identify the top three most effective first-party data…
A new Ipsos survey adds consumer sentiment data to the growing debate over ads in AI searches. Most U.S. adults say ads in AI search results would reduce their trust in those results. Early advertiser data from ChatGPT’s ad pilot…
photo credit: Steven Bartlett / Wikimedia Commons / CC BY 4.0 – cropped What does it mean to build something that really matters? For a new generation of founders, success is no longer defined solely by revenue or scale, but…
You know the role. You’re the one who uses Slack when something breaks, the one investors look to for quick thoughts, the one other founders lean on for introductions, advice, and reassurance. Being the go-to founder feels like a compliment.…
A flood is coming. A downpour of noise: more content, more channels, more AI-generated everything, moving faster than most teams can keep up. Somewhere in that volume, your customers are quietly drowning – overwhelmed, underserved, and a bad experience away…
Resoneo claims that ChatGPT responses began listing about 20% fewer websites after what it identifies as the early March transition to GPT-5.3 Instant. THE analysis comes from French consultancy SEO and draws on data from Meteoria, an AI visibility tracking…
President Donald Trump announced a new push on tax policy, saying that “big and beautiful bill” contains changes expected to take effect in 2025. The comments point to a new round of tax debates in Washington early in his term,…
Learning how to build a membership website can seem intimidating, but it’s surprisingly achievable for anyone with a specialized skill set, basic technical knowledge, and the desire to go further. A membership website is a popular online business model, offering…
