We’ve all been there. A family member or loved one suddenly becomes ill and tradition tells us to book them immediately for the emergency room. For decades, this automatic default has always been true. But what if there was another…
Everywhere I look, the most interesting work in editing and research is not coming from the big publishers. It comes from individuals. Do individuals now hold all the power and is the future of content on Substack? When I spoke…
If running your business has ever left you feeling isolated, you can’t imagine it and you are far from alone. A wave of founders is now build real businesses revolving around adult loneliness, from hosted dinners with strangers to sober…
In MarTech’s “MarTechBot Explains It All” feature, we ask a marketing question to our own MarTechBot, who is trained on the MarTech website archives and has access to the wider Internet. Question : Open Semantic Interchange (OSI) promises to standardize…
Google Ads introduces a new disclosure requirement for advertisers using generative AI. The update adds AI transparency labels ads on Search, YouTube and Discover. It also requires advertisers using third-party AI tools to disclose when the AI was used to…
Germany has just proven that a startup ecosystem can still break records, even in a cautious economy. A new report shows that 3,053 tech companies were founded in the first six months of 2026, the strongest half-year on record. More…
This article was co-authored by Lucas Walshesenior consultant in digital analysis at fifty-five years old. Legal teams are increasingly asking marketing teams to weigh in on the California Invasion of Privacy Act (CIPA), a little-known California privacy law dating to…
Google Ads Liaison Ginny Marvin answered several advertiser questions about AI search, qualified future conversions (QFC), and YouTube creator partnerships in the latest edition of Ads Decoded. newsletter and accompanying video. The community Q&A followed Google Marketing Live and focused…
Remote work isn’t going away, even if the headlines say otherwise. Based on a new census data reported by Fortune shows that flexible arrangements have barely budged in two years, despite a series of mandates for a return to power…
A recent overview of computer navigation shows in the United States ChatGPT directed users to outside websites in 5.2% of sessionscompared to 31.1% for Google searches. The paper, led by researchers at Bocconi University, examines Comscore clickstream data to better…
